Ca Sa Massat is an emblematic store in Binissalem with a history that goes back several generations. It all started with the grandfather, who traveled around the towns of Mallorca selling products such as socks, underpants and soap, while the grandmother stayed at home sewing. Later, his son continued the tradition, selling at local markets. In 1969, they decided to set up a physical store, known to everyone as Ca Sa Massat, where they offered haberdashery, clothing and other products. Miquel and Margalida, the owners, won the trust of their customers with a familiar approach and by adapting their offer to the needs of the community. In 2001, when it was time to retire, it was his daughters, Cati and Maria, who took over the reins of the business. They have kept the family tradition alive, continuing with the commitment to offer a close and personalized service, of which they feel deeply proud.